Dior Case Study

Here’s How Agile Print Media Saved Dior Time, Money and Stopped Their Worry

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Dior

LVMH Group is the world’s leader in luxury products. Parfums Christian Dior is the perfumery and cosmetics portfolio of the French Fashion House, Christian Dior SE (and part of the LVMH Group).

Project Background: Local Journal Production

Every year Parfums Christian Dior creates beautifully designed printed seasonal journals. The objective is to promote the brand and its range of products for Christmas, Valentine’s Day and Mother’s Day.
Each region around the world prints a localised journal for distribution to clients. The journal includes products and offers relevant to a region.
Journal localisation requires adherence to European brand standards and guidelines for design, paper, unique embellishments, binding and printing.
To achieve these standards requires specific expertise to manage production, quality control and securely manage personal data. In addition, a key priority was to understand and adhere to Australia Post mailing specifications to optimise mailing.

Dior’s Challenge

Find a trusted print management partner to make the production of seasonal Journals simple and easy to manage. To save time and stop the worry.
5-point selection criteria:

Agile Appointed Print Management Partner

Top 5 reasons why Dior appointed Agile Print Media:

Agile Solution and Process

reasons why Dior appointed Agile Print Media

Agile Advantage

Top 4 benefits reported by DIOR:

1. 23% postage cost saving per annum:

2. Process improved lead time from design and print through to lodgement

3. Single point of contact made life easy, freed up time and stopped the worry:

4. Robust planning and quality assurance process: